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Mercedes-Benz India has launched the coupe derivative of the C-Class in the AMG C 43 spec. Which means that while it’s not the full-fat V8 (like the 63 models), the V6-engined Mercedes-AMG C 43 4MATIC Coupe is bound to be easier to live with. And at an ex-showroom price of Rs 75 lakh, it’s one of the better-priced offerings among the coupes as well.

Equipped with an all-wheel drive system that can send up to 69 per cent of pulling power to the rear wheels, the C 43 Coupe comes with a claimed 0-100 kph time of 4.7 seconds. The 3-litre biturbo V6 petrol engine makes 385 bhp and 53 kgm, and comes equipped with a 9-speed gearbox. It also gets AMG speed-sensitive steering, AMG ride control suspension, AMG Dynamic Select drive programmes, and an AMG exhaust system. The car happens to be the only coupe in the Mercedes-Benz C-Class range, and also the only two-door coupe available in the AMG 43 line up in India. With its launch, Mercedes-Benz India now offers more than 15 AMG products in the country. 

The interior of the two-door coupe boasts an AMG steering wheel, a 10.25-inch screen, a panoramic sunroof, and red seat belts, among other things. And for those looking for an exclusive car, if the 64-colour ambient lighting system doesn’t satiate your needs, there’s always the Mercedes designo customisation platform. Having said that, the standard equipment includes Multibeam LED headlamps and the rather nice 5-spoke 18-inch AMG alloys.

Mercedes-Benz India’s MD and CEO, Martin Schwenk said, “We have been very successful with our AMG product strategy in India, which comprises a wide array of performance cars under the 43, 45, 63 and the GT range. The response to the AMG 43 range has been amazing since its debut with the AMG GLE 43, and today we give further fillip to the line-up with the AMG C 43 Coupe. Encouraging customer demand in this segment substantiates our efforts to offer newer products in the market. The latest offering in this range, the Mercedes-AMG C 43 4MATIC Coupé, features a suave 2 door coupe design, athletic character and thrilling performance that promises an adrenaline rush every time one gets behind the wheel. We are glad to introduce this model, especially for the young driving enthusiasts in India as it further cements the Mercedes-AMG brand promise of Driving Performance.”

He further added, “In 2019, Mercedes-Benz completes 25 years in India and this milestone will be marked with a product and service offensive, in line with our motto of ‘Best Never Rest.’ Our strategy for Mercedes-AMG is to expand the performance segment by introducing high pedigree products with sensual design, which is sure to lure customers and fans of the brand in India. 2019 is going to be an exciting year for us, where we aim to create new firsts, in customer satisfaction and overall ownership experience.”