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Audi India has announced a winter campaign for its customers. Through the initiative, called ‘Make the best of winter’, the company has effectively brought down maintenance and parts costs. The limited-period offers are valid till October 30.

So during the period, at any authorised Audi workshop, you can get a 50 per cent discount on RSA (Roadside Assistance) purchase, 10 per cent on Extended Warranty, 10 per cent on Audi Approved Tyres, 50 per cent on AC treatment, and 20 per cent on Accessories/Audi Collection. Audi also mentions that priority service, full-car painting, and on-spot evaluation are also a part of the campaign — and that attractive offers are available on these as well.

Rahil Ansari, Head, Audi India said, “In line with our philosophy of customer-centricity, our Winter Campaign ‘Make the best of winter’ brings great value to our customers. With these offers, we not only ensure that our customers avail exciting benefits on service and latest accessories purchases, but we also look at enhancing the total cost of ownership experience in general.”

He further continues, “Customer Service is one of the key focus areas for us and it is important to educate our customers on how to get the best total cost of ownership experience in the luxury segment. We begin this right from the time of purchase with Customer Service Packages (CSP) to give our customers the transparency on what is expected within the next years from a service perspective. Of course, we also look at enhancing the cost of ownership experience even after the purchase of the vehicle. Hence, we are launching service campaigns such as ‘Make the best of winter’ to enable our valued customers to ensure the best possible care of their favourite Audi at an attractive cost.”